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  • Generation Alpha: Statistics, Data and Trends (2025) - Exploding Topics
    YouTube and Disney+ are the most popular video streaming services for Gen Alpha (Morning Consult) YouTube is the most popular platform among Gen Alpha, with Razorfish reporting that 51% of the generation hear about brands first through this medium Including the very youngest 0-4 cohort, 50% of Gen Alpha are streaming video daily
  • The Brand Guide to Generation Alpha - Exploding Topics
    By 2030, Gen Alpha will make up an estimated 11% of the global workforce Nearly 3 million Gen Alpha individuals are born each week Even today, this generation is impacting global economics In Europe, research found that in 82% of households with kids ages 1-6, the children influence the toys that parents are buying
  • 85+ Stats on Gen Z Spending and Buying Habits (2025) - Exploding Topics
    Gen Z has $360 billion in disposable income $57 billion of that $360 billion figure comes from allowances, the rest from employment Gen Z collectively earns $229 billion in wages each year (Gen Z Planet) The vast majority of that — $193 6 billion — is earned by Zoomers over the age of 20
  • 1 in 3 young people shop on social media every week as social commerce . . .
    That doesn’t even account for the arrival of Gen Alpha on the social commerce scene Born from 2010 onwards, the oldest members of the youngest generation are certainly beginning to play a part in the economy Brands should be increasingly concerned with the preferences of “Gen Alpha” Searches are up 663% in 5 years
  • 25+ New Generation Z Statistics (2025) - Exploding Topics
    Gen Z is only marginally majority white in the US 51% of Gen Zs in America identify as non-hispanic white As immigration continues, Pew Research predicts that number will dip below the 50% threshold by 2026 Gen Alpha has already crossed that mark Gen Z is on the fence about higher education
  • 10 Key Consumer Behavior Trends (2025 2026) - Exploding Topics
    Millennials and Gen Z consumers continue to rely on influencers for product discovery, and for choosing which brands to trust You can even throw much of Gen Alpha into the conversation now as well In fact, 49% of Gen Alphas trust influencers as much as their own family and friends when it comes to product recommendations
  • TikTok User Age, Gender, Demographics (2025) - Exploding Topics
    TikTok has more Gen Z users than Instagram The majority of TikTok creators are aged 18 to 24 54 8% of TikTok users are female Indonesia spends the longest time on TikTok each month TikTok Traffic Stats As of March 2025, TikTok com receives around 2 18 billion monthly visits Unsurprisingly, the majority of these (over 65%) come from mobile
  • Demographic transition statistics in the US and worldwide (2025)
    You might also like our lists of Gen Z statistics, Gen Alpha trends, and internet user stats Exploding Topics is owned by Semrush Our mission is to provide accurate data and expert insights on emerging trends


















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